German carmakers speed ahead in popularity

first_imgTuesday 5 October 2010 7:35 pm Share KCS-content whatsapp More From Our Partners Florida woman allegedly crashes children’s birthday party, rapes teennypost.comNative American Tribe Gets Back Sacred Island Taken 160 Years Agogoodnewsnetwork.orgBiden received funds from top Russia lobbyist before Nord Stream 2 giveawaynypost.comPolice Capture Elusive Tiger Poacher After 20 Years of Pursuing the Huntergoodnewsnetwork.orgKiller drone ‘hunted down a human target’ without being told tonypost.comBrave 7-Year-old Boy Swims an Hour to Rescue His Dad and Little Sistergoodnewsnetwork.orgA ProPublica investigation has caused outrage in the U.S. this weekvaluewalk.comAstounding Fossil Discovery in California After Man Looks Closelygoodnewsnetwork.orgRussell Wilson, AOC among many voicing support for Naomi Osakacbsnews.comSupermodel Anne Vyalitsyna claims income drop, pushes for child‘Neighbor from hell’ faces new charges after scaring off home‘The Love Boat’ captain Gavin MacLeod dies at 90nypost.comI blew off Adam Sandler 22 years ago — and it’s my biggest regretnypost.comMark Eaton, former NBA All-Star, dead at 64nypost.comUK teen died on school trip after teachers allegedly refused her pleasnypost.comFeds seized 18 devices from Rudy Giuliani and his employees in April raidnypost.com980-foot skyscraper sways in China, prompting panic and evacuationsnypost.comMatt Gaetz swindled by ‘malicious actors’ in $155K boat sale Apparently bucking the industry’s downward trend, German luxury car makers Audi, BMW and Mercedes have posted significantly better results for August than the sector average; with BMW reporting a three per cent rise in like-for-like sales compared to the same month last year. What is driving such resilience amongst “luxury” car brands?Ongoing data gathered from contributors to suggest it is the quality, reliability and brand recognition these German manufacturers provide, that sets them apart from competition.This is confirmed by YouGov BrandIndex tracking, in which these three brands consistently register among the highest overall “index” scores in the automobile sector. As the graph indicates, a comparison of these manufacturers with the sector median in terms of quality, reputation and general impression shows where their strengths lie. When times are hard it seems consumers trust in car manufacturer quality and reputation. This will only continue while investment for the future remains more important than the latest trend.Stephan Shakespeare is founder and chief executive of YouGov. Show Comments ▼ Tags: NULL WHILE the flocks of motor enthusiasts descending on Paris this week for the 2010 Motor Show may suggest otherwise, prospects are less than rosy for the automobile industry. During July and August there were decreases of 18.6 per cent and 12.9 per cent in like-for-like sales, compared to the same months last year.With over 50 new models being unveiled at the Motor Show for the first time, manufacturers are still attempting to capture a slice of an increasingly small market with innovation and novelty. But YouGov’s BrandIndex indicates that concerns of quality, reputation and “impression”, in terms of generally positive or negative perceptions, remain crucial in understanding how UK consumers relate to automobile brands. German carmakers speed ahead in popularity whatsapp by Taboolaby TaboolaSponsored LinksSponsored LinksPromoted LinksPromoted LinksYou May LikeMisterStoryWoman Files For Divorce After Seeing This Photo – Can You See Why?MisterStoryTotal PastThe Ingenious Reason There Are No Mosquitoes At Disney WorldTotal PastNoteabley25 Funny Notes Written By StrangersNoteableyMoneyPailShe Was A Star, Now She Works In ScottsdaleMoneyPailSerendipity TimesInside Coco Chanel’s Eerily Abandoned Mansion Frozen In TimeSerendipity TimesBrake For ItThe Most Worthless Cars Ever MadeBrake For ItBetterBe20 Stunning Female AthletesBetterBemoneycougar.comThis Proves The Osmonds Weren’t So Innocentmoneycougar.comPeople TodayNewborn’s Strange Behavior Troubles Mom, 40 Years Later She Finds The Reason Behind ItPeople Todaylast_img

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