Jonathan Vilma, the New Orleans Saints linebacker who has been embroiled in the bounty scheme saga, says that he will come off the physically unable to perform list after an equally lengthy battle with a knee injury.“I’ll be allowed to practice, I’ll be allowed to play versus Tampa Bay (Sunday),” Vilma said, according to WVUE-TV in New Orleans.Vilma’s lawyers, meanwhile, filed a 29-page motion Monday in a Louisiana court to vacate his season-long suspension, seeking “to put a halt to the ongoing and fundamentally unfair treatment of Jonathan Vilma by … Roger Goodell.”In papers filed in U.S. District Court in New Orleans on Monday, Vilma says Goodell engaged in a “farcical review” of his previously vacated disciplinary action before reaffirming the Saints linebacker’s full-season ban last week.Although Vilma has an appeal pending within the framework of the NFL’s labor agreement, the linebacker argues that Goodell has continued to abuse his power and demonstrate bias, leaving no hope for a fair process that would respect Vilma’s “industrial due process rights.”Vilma also asks U.S. District court Judge Ginger Berrigan to bar Goodell from handling any further action in the bounty matter and appoint a neutral arbitrator.“Goodell’s manifest bias and partiality is palpable, reflected in his many judgmental, accusatory and unsupported public accusations against Vilma and manifested in a procedure he has invoked which rips at the heart of any notion of fundamental fairness and due process in order to punish Vilma for acts he did not commit,” the motion reads.Vilma, who went on the PUP list in Week 2, has been dealing with the injury to his left knee since last season and has had numerous procedures, including the now popular platelet-rich plasma therapy in Germany.“I’m feeling good, feeling good,” Vilma said, according to the station. “I know that the media hasn’t seen much of me for a while, but I’ve actually been working out, working hard, training hard so I can get to this point to be able to give our team a chance to win in Tampa Bay.”Vilma was suspended for one season for his role in the Saints bounty scandal, but the penalty was vacated on a technicality. Goodell has now reinstated his suspension, and Vilma has appealed, along with Will Smith, Anthony Hargrove and Scott Fujita.The appeal asks that Goodell recuse himself from the proceedings on the grounds that he can’t be impartial.All four players are eligible to play or at least get paid until the NFL rules on their latest appeals. The new appeals hearings likely will take place a week from Tuesday, according to a source.
Will the Dodgers break the all-time wins record?Current record is 116 wins WINSAT LEAST THIS MANY WINSEXACTLY THIS MANY WINS 11073.48.1 Elo still doesn’t quite think the Dodgers are the greatest team of all-time. Their 1608 Elo rating (through Sunday’s 8-0 rout of the New York Mets) only ranks sixth-best for a team through 111 games since 1901, trailing the 1944 St. Louis Cardinals, 1902 Pittsburgh Pirates, and the 1938, 1939 and 1998 New York Yankees. But if L.A. does end up smashing the wins record, they’ll be on the short list of greatest teams ever — particularly if they can finally get over the hump in the playoffs.Check out our latest MLB predictions. 10886.05.7 1195.12.2 11347.19.6 10980.36.9 11256.39.3 10596.2%2.2% 11165.49.0 10694.03.0 Move over, 2015-16 Golden State Warriors: There’s a new team chasing a sport’s all-time single-season wins record. The Los Angeles Dodgers have been on a tear — 43 wins in 50 games since June 9, the best 50-game stretch in MLB history — and they now stand at 79-32, which puts the team in a position to win more games than the 2001 Seattle Mariners and 1906 Chicago Cubs, who each won 116 games, the most ever by a baseball team in a season.According to FiveThirtyEight’s Elo model, which simulates the remainder of the season using power ratings and each team’s probability of winning every game, the Dodgers are on pace to win 112 games. But that’s just their average outcome — in some simulations they win more, and in some they win less. In a shade over 20 percent of our simulations, they win at least 116 games, which would tie the all-time mark. And 13.5 percent of the time, they finish the season with at least 117 victories, setting a new single-season record for greatness. 11437.49.4 10791.05.0 11620.16.5 11713.55.1 11528.07.9 1188.53.4 CHANCE DODGERS FINISH WITH… 1202.91.4
There’s still more than a month left on the schedule, but we’re on pace to see the 10-day DL used 775 times this season. That would be an increase in short-term DL stints of 40 percent compared with last year. And it’s not just that injury rates are suddenly up across the board in 2017: Long-term disabled list usage has stayed at almost the same level for the past five years.It’s clear, then, that the new 10-day disabled list has changed the way teams tinker with their rosters. But the new list didn’t so much create a new problem as exacerbate an old one. League-wide use of the short-term DL has jumped in each of the past four years (including this season) — and the Dodgers have paved the way. Since Andrew Friedman left the Tampa Bay Rays to become president of baseball operations for the Dodgers after the 2014 season, the team has led the league in short-term DL stints every year (only once during those three seasons did the Dodgers have the most long-term DL stays — a clearer sign of legitimate injury problems).The increasing use of short-term DL stints across baseball has prompted questions from the league about whether all these ailments are legitimate. Last month, Rob Manfred, MLB’s commissioner, expressed fears that the list was being manipulated — and with good reason. In an interview last year, Dodgers starter Ross Stripling suggested that one of his trips to the disabled list in the past was less about recovering from an injury and more about hitting an innings limit.Much of the increase in short-term DL trips from recent years seem to be for nonspecific reasons, ranging from weariness to different kinds of strains. In 2016, five short-term injuries included “fatigue” in their description; over the three previous seasons, there were only three such trips, combined.Similar increases have occurred in short-term DL trips for other vague injuries. Increases in injuries described with the words “fatigue,” “tightness” or “strain” have together accounted for almost 50 percent of the total jump in short-term disabled list trips since 2014.Unless baseball became a lot more tiring and stressful in the past three years, it seems as though teams may be exaggerating small issues in an effort to free up roster spots.But while the Dodgers seem to have pioneered this tactic, whether they are deriving any substantial advantage from it is unclear. That’s because the exact benefits of having a fresh relief pitcher are difficult to calculate.By at least one measure, though, the Dodgers are succeeding. In a normal five-man rotation, pitchers rest for four days and throw on the fifth. But by stashing a starter on the DL, a team can give him a much longer recovery period. Extended rest (five or more days) seems to reduce the probability of a serious injury by 20 percent, so a smart team might try to frequently rest fragile starters to minimize the risk that they will become severely hurt. And that’s exactly what the Dodgers have done. So far this season, they are on pace to have the second-most starts thrown by pitchers with five or more days of rest than any team since at least 2009. And last season’s Dodgers already had the third-highest mark since 2009, so the new 10-day disabled list didn’t necessarily inspire this tactic. But it might have made the strategy more effective by allowing their pitchers to miss fewer starts.Even knowing that rest prevents injuries, whether Los Angeles prevented more serious ailments by using the short-term DL so frequently is difficult to say. Friedman built the Dodgers’ rotation on a surprisingly thrifty budget, relying largely on injury-prone pitchers who could be bought on the cheap. And the Dodgers seem to have gotten their money’s worth: They racked up more disabled list trips than any other team in the league in 2016, even if you focus only on the 60-day list (for which there is no tactical value to overuse). So even if you believe that the Dodgers are gaming the disabled list with fake injuries, they also seem to be suffering the most genuine ones of any team.But despite all that missed time, the Dodgers’ rotation has also been very successful, earning the second-most wins above replacement in baseball since 2014.2Using FanGraphs’ edition of WAR. As if harkening back to his career with the low-budget Rays, Friedman managed to put together one of the league’s best starting units using cheap talent and a clever strategic advantage. And with Los Angeles currently riding that rotation to an all-time great season, MLB’s 29 other teams might do well to copy the Dodgers’ roster-manipulation tactics.Check out our latest MLB predictions. In a season when the Los Angeles Dodgers are dominating everything in sight, they also lead the majors in a less praiseworthy category: trips to the disabled list. Two weeks ago, prized trade-deadline acquisition Yu Darvish was sent to the 10-day DL; last week, dark-horse Cy Young candidate Alex Wood was. Those are just some of the latest moves in what has become essentially a weekly ritual for the Dodgers, marking their 37th use of the short-term DL so far this season (25 of which have been for pitchers), more than any other team in baseball.Critics charge the Dodgers with exaggerating these kinds of injuries to game the DL, allowing the team to rest some of its starting pitchers without giving up a roster spot. And the Dodgers are certainly leading the way in this practice, which became much easier to pull off after a rule change this season shortened the length of a short-term DL stint from 15 days to 10. But the Dodgers aren’t the only outfit to make heavy use of the new disabled list — teams across the league are stashing more players on the short-term disabled list this season. Nor is this a completely new development: Even before the rule change, short-term DL use had been on the rise for years.In an age of one-inning relievers, roster size is a major limitation for modern front offices. Any unusable players — for example, a starting pitcher who threw yesterday — can cost a team, as their spot could be taken by yet another flamethrowing bullpen arm. So teams have come up with all sorts of ways to overcome roster-size limitations, ranging from sending an endless churn of relievers back and forth between triple-A and the majors to creating potential dual-role position player-pitcher hybrids.But the 10-day disabled list might have opened up new possibilities for roster manipulation. A starting pitcher who is placed on the list may only have to miss a single start while freeing up his roster spot for a fresh arm out of the bullpen. The tactical advantage of that additional reliever, combined with the extra rest it gives the starter, appears to have been too good of an opportunity to pass up.Smart teams like the Dodgers have exploited this latest edge. Here’s a chart showing MLB teams’ use of the short-term disabled list by season since 20091The earliest year for which Baseball Prospectus has detailed disabled list data. (for comparison’s sake, I included uses for the short-term DL’s longer, 60-day brother).
Publisher interest in digital editions continues to grow, even as the Web site becomes the primary digital product for many. However, many publishers are just scratching the surface of what’s available to them, from embedded search and rich media to back-end audience measurement, which can be used to help plan future issues as well as convert to lead generation.The following story offers four case studies of publishers that are trying to take full advantage of their digital edition. For many, this continues to be a learning experience.Publisher: Campbell-EwaldProduct: Custom editions for Chevrolet CobaltPlatform: Zmags Publisher: Popular ScienceProduct: The Pop Sci Genius GuidePlatform: ZinioEarlier this year Popular Science launched the Pop Sci Genius Guide, a new digital edition which the magazine intends to be at the forefront of consumer adoption of e-readers. The Pop Sci Genius Guide will be published quarterly in 2009, with the first issue dedicated to the home entertainment experience.“We recognize that this is an extremely important direction the magazine needs to go—we’re making our product optimized for digital platforms in anticipation of the launch of really good magazine-optimized e-readers,” says editor-in-chief Mark Jannot. “We’re figuring out how we can optimize the opportunities digital delivery gives us and how to overcome the challenges of pixels on screen as opposed to ink on paper. Our goal is to integrate features that can be done digitally while at the same time not undercutting what a magazine does.”Popular Science also aims to make the Genius Guide a paid product and tested several price points from 99 cents to $4.99 with the first issue. “One of the things we’re emphatic about is not conditioning the audience to expect this for free,” says Jannot.The Genius Guide uses videos to introduce new features and offers layered sidebars without clogging up the layout. “We’ve worked with Zinio’s Flash developers to bring the pages to life with Flash animation,” says Jannot. “In some cases, as you’ve seen with the first issue of the Genius Guide, as you turn pages, it comes together before your eyes. We’ve taken the static, standard magazine form and found a variety of ways to animate it without throwing away the conventional two-page spread.”Jannot stresses that each item has a purpose. “On a flat magazine page, you’re limited to photos, illustrations and text,” he says. “With animations in the Genius Guide, we can start at a high focal length for a more general look, then zero in on something and draw the reader’s eye to what they need to look at. In the first Genius Guide, one of our favorite things was the box/PC you got, which opened up to zero in on what you look at, or turned your TV around to show exactly where plugs are. That’s obviously not possible in a flat, static magazine.”Jannot says that while advertisers were interested in the first issue, the publisher ran out of time before it got a commitment. “Advertisers had to overcome some preconceptions of the phrase ‘digital edition,’” he adds. “Some advertisers still think of that as an inferior, static, flat version of the magazine. We’re selling this as very leading edge. We think a very large chunk of circulation will be delivered this way.” Digital magazines are increasingly being used as a custom publishing platform. Advertising agency Campbell-Ewald tapped Zmags as the platform for a series of regionally targeted digital magazines as part of a Chevrolet Cobalt campaign aimed toward a young, tech-savvy audience. Each issue was geared to moving prospects toward readiness to buy and enable them to link directly to the Chevrolet Cobalt Web site in order to price out a custom vehicle.“We focused on the users themselves and partnered with bloggers and Cobalt enthusiast clubs,” says Joe Ferraro, art production manager at Campbell-Ewald Publishing. “The idea was to get actual users to share stories, as well as feature local musicians driving the Cobalt to and from their performances.”Campbell-Ewald incorporated rich media including videos of the cars in action and interviews with the drivers into each edition. The agency created a homepage to house the digital editions and formed relationships with some of the leading blogs, which pointed readers to their digital editions. “We didn’t want to just spit out what we could do in print but do something that fit the medium,” says Ferraro. “That included a lot of Flash-integration through which we created sidebars, call-outs and pop-outs. The editorial was readable and we could expand upon that edit when needed by use of Flash components to build out sidebars—we didn’t have to clutter the online page with a lot of text.”Video was embedded in each digital edition much like using an image in magazine layout. “Placement of the video was integral to the magazine layout,” says Ferraro.Campbell-Ewald produced seven different digital issues for the campaign and the South Central (U.S.) component ran for more than a year. The agency partnered with several Cobalt enthusiast events and says that the digital editions helped drive a 4 percent increase in attendance and a 45 percent increase in the number of vehicles at the events.Each element of the digital edition had a specific purpose, says Ferraro: “Nothing was ever done just because we could—we always had a strict purpose in mind.” Publisher: Advanstar Communications EuropeDigital Product: Pharmaceutical Executive Digest EuropePlatform: Nxtbook MediaAdvanstar’s European division has designed the 18,000-circ digital edition of Pharmaceutical Executive Digest Europe strictly for the digital platform. By tweaking the layout in a cleaner, more accessible way and keeping functionality simpler, the magazine has dramatically increased all the usage metrics that matter most.The first breakthrough was ditching the single-page portrait framework in favor of a landscape layout. “In a single-page layout, you have to use the zoom function,” says editorial director Peter Houston. “If you landscape it and increase the type size, it makes it easier to read.”Houston also bumped up the frequency to weekly and mirrored a strategy more akin to e-mail newsletters. (Increasing the frequency meant they could get away with shorter-form content.) By dropping the page count from 40 to 15, there was a noticeable difference in response. The front cover was dropped, too, taking the reader straight to the content. The magazine achieved as many pageviews in a week as it had in a month. And the average time spent per visit increased 20 percent.The robust analytics that digital editions customarily provide come in handy not just for readership behavior, but for incorporating social media metrics as well. Pharm Exec has a Twitter account with more than 500 followers and, according to Houston, more than 5 percent of visitors to the digital edition are referred from Twitter. Houston points out that a digital magazine is one part of a larger digital package. “If anyone says the future of magazines is in digital publishing, it’s really in integrated publishing,” he says. “And it’s using the digital channel for certain things. Twitter, LinkedIn and social media channels, e-mail newsletters and the Web site are all part of the answer to doing this properly. Just having the digital magazine would be a tough one.” Publisher: Premier Media HoldingsDigital Product: Premier GuitarPlatform: TexterityBy aggressively using the digital edition as a free version of the print magazine, Premier Guitar has leveraged its digital version to pull customers deeper into the brand experience. Web site visits are up significantly, and the magazine has almost doubled its print subscribers.While the digital edition has, in two years, passed the print version in readership with 32,000 opt-in readers (versus print’s 30,000), the benefits of having a platform trifecta—print, Web site and digital edition—far outweigh concerns of one medium cannibalizing the other. “We’ve seen a 70 percent increase in our paid print subscriptions and we’re now pushing an 80 percent sell-through on newsstands,” says managing director Peter Sprague.Readers tend to take smaller bites out of the digital edition but come back to it more often. “When you add up the frequent visits they start to look like the single longer visit with the print version,” says Sprague. But Sprague isn’t content to simply let the digital edition act as a gateway to the print magazine. A sweepstakes challenge asks readers to find three guitar picks planted throughout the digital edition for a chance to win a $100 gift card builds through-the-book readership. And videos—performance and instructional—have collected 2.5 million views among the 425 offered. Sprague is also creating custom, sponsored versions of the digital edition. A standard issue, for example, will alter its table of contents page to link to specific sponsor content in the magazine. The sponsor e-mails the magazine to its in-house list of artists, retailer customers and other manufacturers. “We charge them for this,” says Sprague, “but more importantly, we get to sample lists that may not be available to us.”
WILMINGTON, MA — Paul Oliver, of Paul Oliver Photography in Wilmington, expanded his skills by attending Imaging USA, the premier professional photography conference in the United States. He joined thousands of industry professionals attending this event January 20-22, 2019 in Atlanta, Georgia at the Georgia World Congress Center.“This was my third time attending Imaging USA,” says Oliver. “It was another exceptional experience. I participated in programs covering Business Marketing, Social Media Strategies, Lighting, Drones & Mirrorless Camera Technology and Photography Techniques, volunteered at the convention, attended the trade show, photographed the Atlanta Skyline, Centennial Olympic Park, and some models in downtown Atlanta. I learned from the best of the best in the professional photography industry. This conference offers a wide range of networking opportunities.”Oliver hopes to attend next year’s Imaging USA in Nashville, Tennessee.“Over the years, we have attended many conventions, but the highlight of each year was and still is attending Imaging USA,” adds former PPA Chairman Michael Timmons, M.Photog.M.Artist.Cr., CPP, F- ASP. “The education everyone has access to here is nearly unlimited, from speaker after speaker presenting their messages, to when friends come together and share.”Imaging USA is the longest-running international photography convention, tradeshow and image exhibition in the world. The event dates back to 1869, when PPA began organizing its annual convention and tradeshow, ran by professional photographers for professional photographers.More than 10,000 photography enthusiasts descended upon Atlanta for three days of photography education and inspiration as well as some exclusive photography-related shopping.Highlights of this year’s event included the three-day Imaging Expo trade show, featuring more than 600 booths, giving photographers the opportunity to demo and purchase the latest products at deeply discounted and tradeshow-only prices. The event also hosted more than 100 speeches, presentations and hands-on demonstrations by some of the most respected names in the industry. Photographers also found mentoring opportunities, portfolio reviews and 10,000+ photographers to network with and create career-spanning relationships—a real bonus for photographers, who typically work for themselves.The photography learning and networking extravaganza helps photographers like Paul Oliver become better photographers and businesspeople, allowing them to better serve their clients in the process. For more information on Imaging USA, visit ImagingUSA.org.To learn about booking your next photography session with Paul Oliver Photography, visit http://www.pauloliverphotography.com or on Instagram @PauliverPhoto.About PPAProfessional Photographers of America (PPA) is the largest international nonprofit association created by professional photographers, for professional photographers. Almost as long-lived as photography itself, PPA’s roots date back to 1869. It assists 30,000 members through protection, education and resources for their continued success. See how PPA helps photographers be more at PPA.com.Skyline of Atlanta, Georgia (photo taken by Paul Oliver)(NOTE: The above press release is from Paul Oliver Photography. Cover photo of Oliver was taken by Seth Dixon.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email firstname.lastname@example.org.Share this:TwitterFacebookLike this:Like Loading… RelatedWilmington Photographer Attends International Photography ConventionIn “Business”Wilmington Photographer Attends International Photographic ConventionIn “Business”Wilmington’s Paul Oliver Attends Prestigious New England Institute of Professional PhotographyIn “Business”
Reliance Jio Infocomm is in advance talks with automobile companies to launch an automobile telematics device that will control vehicle’s movement and alert the owner about fuel and battery condition through a mobile app. Brace up! India’s telecom pricing war will further intensify, says JP Morgan”Reliance Jio is ready with a car-connected device that will have multiple features like immobilising car at the time of theft, alert the owner about car movement, locate the car and also provide wi-fi within the car. The owner needs to use Jio sim in the device to avail benefits,” an industry source told PTI.With the help of Jio’s car management device, the vehicle owner will get information about how his driver is handling the car. Additionally, the movement of the vehicle can be restricted within a particular geography, the device can switch on AC of the car from any remote location and get an alert of car break etc. The telecom venture led by Mukesh Ambani is also working on the modalities on its sales model for the existing cars as well, the source said.”There are lots of factors that determine price, but the price of the car-connected device is estimated to be either equal to or less than its Jio’s mifi device which costs around Rs 2,000,” the source said.The application has been internally developed by Jio. However, the hardware device will initially be imported from China but the company has asked its vendor to start making it in India later.At the same time, Jio is also scaling up its fibre to the home project for which it is running a pilot scheme in certain cities, including Delhi and Mumbai. “With Fibre to the home, Jio will focus on automatic entire home from entertainment to home surveillance to utility management,” the source said.Last week, the newest telco in the Indian telecom sector said it reached a customer base 7.24 crore and claimed that soon it would be adding 1 lakh mobile subscribers per day. Ambani has set a target to cross 10 crore customers for Jio by March 31, 2017.Meanwhile, the operator is reportedly working out a new tariff plan that will be valid till June 30 and would provide data services at a nominal Rs 100, combined with free voice calls, for another three months. The Jio introductory offer ends on March 31.
A man looks at a screen displaying news of markets update inside the Bombay Stock Exchange (BSE) building in Mumbai, June 20, 2016.Reuters fileThe combined market capitalisation of the listed companies of the Tata Group stood at $127.62 billion, or Rs 8,12,877 crore, as of April 27, 2017, based on the closing share prices of the respective companies. The top three listed entities are TCS, Tata Motors and Tata Steel.There are 17 listed entities that include lifestyle company Titan; hospitality venture Indian Hotels Co.; air-conditioner maker Voltas; retail company Trent; telecom ventures Tata Communications and Tata Teleservices (Maharashtra), and non-alcoholic beverages maker Tata Global Beverages, in addition to the three referred above.TCS had market capitalisation of Rs 4,53,474 crore ($70.69 billion), Tata Motors Rs 1,31,649 crore ($20.52 billion) and Tata Steel Rs 43,292 crore ($6.75 billion). On Friday (April 27), TCS shares closed 1.27 percent lower at Rs 2,272, Tata Motors gained 0.41 percent at Rs 458 and Tata Steel ended at Rs 449, up 0.70 percent. The BSE Sensex closed 111 points down at 29,918 on Friday.The April 27 valuation mark a significant fall from $130.80 billion (Rs 8,44,314 crore) as of April 6, 2017.TCS has declared its Q4 and FY2017 results while most of the other companies are yet to do so. Tata Motors will be declaring its April vehicle sales next Monday/Tuesday.The Tata Group comprises more than 100 companies operating in about 100 countries. In 2015-16, the combined revenue of the Tata Group was $103.51 billion. Market capitalisation of Tata Group.tata.com
UNHCR logoA South Sudanese doctor who runs an overcrowded hospital with a dimly-lit surgical theatre and no regular supply of general anaesthesia on Tuesday won the UN refugee agency’s prestigious Nansen award.Evan Atar Adaha’s Maban hospital in the South Sudanese town of Bunj serves more than 144,000 refugees from Blue Nile state in neighbouring Sudan, UNHCR said.The hospital’s X-ray machine is broken, but Atar and his team perform nearly 60 surgeries per week in a room with just one light, with staff using “ketamine injections and spinal epidurals” instead of general anaesthesia, the agency said.UNHCR chief Filippo Grandi said Atar’s “profound humanity and selflessness” had saved thousands of lives.Atar had previously run a hospital in Blue Nile but was forced to relocate when a conflict erupted there in 2011 between the Khartoum government and rebel fighters.Khartoum unilaterally announced a ceasefire in the area in March.The Nansen prize, awarded annually, is named for Norwegian polar explorer Fridtjof Nansen, who served as the first high commissioner for refugees during the failed League of Nations.Last year’s winner was Nigerian Zannah Mustapha, who helped negotiate the release of some of the girls kidnapped by Boko Haram Islamists from their school in Chibok in 2014.UNHCR said actor and goodwill ambassador Cate Blanchet will deliver the keynote address at the ceremony in Geneva next week.
Burnout is a state of physical, emotional, and mental exhaustion from work, which results in lack of motivation, low efficiency, and helpless feeling. Its health effects include anxiety, cardiovascular disease, immune disorders, insomnia, and depression. The results showed that a mismatch between job characteristics and either implicit motive can cause burnout. Employees can get burned out when they have too much or not enough scope for power or affiliation compared to their individual needs. “We found that the frustration of unconscious effective needs, caused by a lack of opportunities for motive-driven behaviour, is detrimental to psychological and physical well-being,” said leading author, Veronika Brandstatter, Professor at the University of Zurich in Switzerland. “The same is true for goal-striving that doesn’t match a well-developed implicit motive for power or affiliation, because then excessive effort is necessary to achieve that goal. Both forms of mismatch act as ‘hidden stressors’ and can cause burnout,” Brandstatter added. Also Read – Add new books to your shelfFurther, the unconscious needs of employees – their so-called “implicit motives” – play an important role in the development of burnout. The researchers focus on two important motives: the power motive, that is, the need to take responsibility for others, maintain discipline, and engage in arguments or negotiation, in order to feel strong and self-efficacious. Secondly, the affiliation motive, the need for positive personal relations, in order to feel trust, warmth, and belonging. Also Read – Over 2 hours screen time daily will make your kids impulsiveFor the study, the team analysed 97 Swiss men and women, between the age group 22 and 62. The greater the mismatch between someone’s affiliation motive and the scope for personal relations at the job, the higher was the risk of burnout, the researchers said. Likewise, adverse physical symptoms, such as headache, chest pain, faintness, and shortness of breath, became more common with increasing mismatch between an employee’s power motive and the scope for power in his or her job. Interventions that prevent or repair such mismatches could increase well-being at work and reduce the risk of burnout, the team suggested.